Cycling
Growing Among BlacksVisit your neighborhood park
these days and you are bound to notice a new craze among
African-Americans. Alongside the roller-bladder and
jogger you now notice more Blacks cycling. And, get
this, we are cycling in groups.
It was only a matter of time before we got wind of the
many health benefits of bicycling, let alone, the
beautifying and toning effect it has on our bodies.
For years cycling has been a predominately white sport.
With the high cost of good bikes ranging from $200 and
helmets broaching $40, a thirteen dollar basketball was
a far easier buy for many of our parents growing up.
Hence, cycling as a true sport, missed most urban areas.
It was just plum too expensive.
But, now middle-class African-Americans are beginning to
turn on to cycling, and with good reason.
Cycling allows the benefit of exercising without
feeling like exercising. Workout in a gym and the
setting never changes. The same smelly walls you left
are the same ones awaiting you when you return. Cycle a
bike trail and fresh air, green grass, and sun soothe
your workout. You find yourself riding for hours,
getting a great cardiovascular workout, while forgoing
the redundancy of the gym. The hours pedaling is easily
overshadowed by the relaxation of the ride.
Cycling accentuates a modern lifestyle. For the
active personality, cycling can add sophistication to
your lifestyle. You’re at the top of your game. Your
career is in bustling. Money is flowing. Your car is the
hottest. Your crib is decked out. And your physique?
Well, that’s another question?
Here’s a better one. Have you ever seen an unfit
cyclist? Consider the muscular toning effects of biking.
It’s true. You can look as sexy as your lifestyle. Just
cycle.
Biking can also present a business advantage.
Business dinners and golf outings are cliché. Everyone
is doing them. Yet, studies show a greater sense of
mental acuity is achieved during exercise.
Why not pitch your next business proposal on a bike
trail instead of the golf course. Most bike trails are
aligned with bicycle rental companies to provide bikes
and helmets on site. All that’s required is a nominal
hourly fee. The change of venue may impress your client.
Whose meeting will they likely remember, yours or your
competitors?
Get aboard the pedaling movement early. With the
increase in Blacks awareness of the benefits of cycling,
you are bound to see more of us churning the streets
cycling. The world was rocked once by the presence of
one outstanding Black cyclist in
Major ‘Marshal’ Taylor. But that was over 100 years
ago. We are long overdue for another dominating Black
cyclist. Could our next great cyclist come through you? |